FNB Collective Investment Scheme (CIS) Abridged Annual Report 2024

My personal bank is First National Bank (FNB). When I was doing research on investment funds I found their Annual Report for 2024. It was insightful but lacked visual hierarchy, coherence and graphics.

As people are usually better at visualising than reading, I added more infographics and graphs to better put into perspective the finance jargon that would be lost on those not in the field. I then created some brand representative characters with the use of AI which can help create brand awareness even amongst youngsters who go to the banks with their parents and grandparents.

This is a mock up of what I believe the report should look like as released on the internet for Search Engine Optimization (SEO) marketing. Investment funds should be accessible to all and can be put together in a user friendly manner. Please see the link below to the original report.

*https://www.fnb.co.za/downloads/unittrust/GeneralInvestorReports/WealthandInvestmentAnnualReport2024.pdf?srsltid=AfmBOoopNpwQ1ttxxZ91LRbjUH43QIxpNLaSFUnnjMD4SE9rsWoP1YyK
some of the data used is incorrect as I was unable to gain access to accurate data spreadsheets.